Welcome to Tonye Welford, a brand born out of a deep passion for African hair care. Our journey began with a simple desire to transform the way we care for and celebrate African hair. Let us take you back to how it all started.

Tonye Welford, the visionary behind the brand discovered her love for African hair care following a traumatic hair styling experience in her early formative years. Her hair was then cut off and she never got to style it again until her final year in high school.

Propelled by her past frustration and in a bid to offer better hair styling experience to African women, young girls and especially children, she began experimenting with homemade hair care recipes as she believed that good hair care products could improve ones hair styling experience as well as the quality of ones hair

Sharing her creations with family and close friends, Tonye Welford witnessed firsthand the transformative power of her products as they nurtured and enhanced the beauty of African Hair. The positive feedback and encouragement she received sparked a fire within her, igniting a passion to make a lasting impact in the African hair care industry.

Driven by a vision to empower individuals and celebrate the diversity of African hair, Tonye took a leap of faith and founded Tonye Welford Ltd. With an unwavering commitment to quality, authenticity, and innovation, she set out to revolutionize the way we care for our hair.

Tonye’s journey was not without its challenges. However, her dedication to her craft and unwavering belief in the power of African hair care propelled her forward. She recognized the need for a holistic approach to hair care that honored the unique needs and beauty of African hair, and she set out to create a brand that would provide comprehensive solutions.

In addition to developing a line of high-quality hair care products, Tonye Welford expanded its offerings to include an African hair spa and salon. This addition was driven by Tonye’s desire to create a space where individuals could receive expert care and pampering specifically tailored to African hair.

The African hair spa and salon became a haven for those seeking professional, personalized hair care experiences. Trained stylists and technicians with a deep understanding of African hair textures and

styles provided a range of services, including hair treatments, styling, braiding, weaving, and more. The spa and salon aimed to celebrate the diversity of African hair and promote its natural beauty through skilled techniques and the use of Tonye Welford’s signature products.

Clients at the African hair spa and salon not only received top-notch services but also gained knowledge and guidance on proper hair care routines, maintenance, and styling techniques. Tonye and her team were passionate about educating individuals about the unique characteristics of African hair and empowering them to embrace and love their natural hair.

The success of Tonye Welford’s African hair spa and salon further fueled the brand’s growth and impact in the industry. Tonye’s dedication to providing top-quality products and services, along with her commitment to celebrating African hair, resonated with individuals around the world.

Today, Tonye Welford continues to be a trailblazer in the African hair care industry, offering a wide range of products and services that cater to the diverse needs of African hair. With a relentless pursuit of excellence, a passion for natural ingredients, and a commitment to empowering individuals, Tonye Welford remains a beacon of innovation and inspiration for African hair care.